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AJ Bell logo

AJ Bell

5.9/10
Betterment logo

Betterment

6.6/10
5/10WinnerRegulation3/10
8/10FeesWinner10/10
7/10PlatformsTied7/10
0/10Education & ResearchWinner6/10
4/10Deposits & WithdrawalsTied4/10
10/10SupportTied10/10

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Overview

AJ Bell was founded in 1997 and is headquartered in UK, while Betterment was established in 2008 and is based in USA. AJ Bell holds licences including Central Bank of UAE, while Betterment is regulated by Unregulated among others. AJ Bell serves 10,000+ clients worldwide; Betterment has 10,000+. The minimum deposit is $100 at AJ Bell and $0 at Betterment.

Betterment wins this category
FeatureAJ BellBetterment
Min. Deposit$100$0
RegulationCentral Bank of UAEUnregulated
Founded19972008
CountryUKUSA
Clients10,000+10,000+

Fees

Fees are a critical factor when choosing between AJ Bell and Betterment, directly affecting your bottom line as a trader. Betterment has a lower barrier to entry with a minimum deposit of $0 (vs $100 at AJ Bell). Betterment charges withdrawal fees while AJ Bell does not, giving AJ Bell an edge for frequent withdrawers. Overall, Betterment scores higher on fees in our assessment.

Betterment wins this category
FeatureAJ BellBetterment
Min. Deposit$100$0
Withdrawal FeesNoYes
Inactivity FeesNoNo
Deposit FeesNoNo
CFD FeesNoNo

Platforms

AJ Bell offers MT5, cTrader, while Betterment supports MT5, cTrader. Both brokers provide mobile trading apps for iOS and Android. Betterment supports social and copy trading features, which AJ Bell does not offer. The two brokers are closely matched on platform offering.

Tied
FeatureAJ BellBetterment
MT4NoNo
MT5YesYes
cTraderYesYes
Windows AppYesYes
iOS AppYesYes
Android AppYesYes
Trading PlatformsDesktop,Android,iPhone,MacMac,iPhone,iPad,WEB,Desktop

Education & Research

Education and research tools help traders at every level make more informed decisions, and here's how AJ Bell and Betterment compare. Betterment runs regular live webinars; AJ Bell does not. Betterment has a video library; AJ Bell does not. Betterment publishes daily market commentary; AJ Bell does not. Betterment integrates third-party research tools (Trading Central); AJ Bell does not. Betterment maintains an archive of past webinars for on-demand viewing. Betterment scores higher overall in education and research.

Betterment wins this category
FeatureAJ BellBetterment
Forex EducationNoNo
CFD EducationNoYes
Weekly WebinarsNoYes
Daily CommentaryNoYes
Trading CentralNoYes
AutochartistNoNo

Deposits & Withdrawals

Convenient deposit and withdrawal options reduce friction for traders, especially important when managing positions across time zones. AJ Bell accepts 2 of the tracked payment methods (bank transfer, credit/debit card), while Betterment supports 2 (bank transfer, credit/debit card). Both brokers support the same set of payment methods.

Tied
FeatureAJ BellBetterment
Bank TransferYesYes
Credit CardYesYes
PayPalNoNo
SkrillNoNo
NetellerNoNo

Support

Responsive customer support matters most when you're locked out of your account or need urgent help with a trade. Both AJ Bell and Betterment offer live chat support. Both provide phone support. Email support is available at both brokers. Both brokers offer support in 2 languages. Both brokers are comparable on support quality.

Tied
FeatureAJ BellBetterment
Live ChatYesYes
Phone SupportYesYes
Email SupportYesYes
LanguagesEnglish, and ChineseEnglish, and Chinese